Bollywood Or Hollywood!

Hollywood releases an average of 500 films per year for an audience of approximately 2.6 billion worldwide. And Bollywood? Naah! It could not produce 1000 movies for 3 billion crazy “Hindi Cinema buffs”. Unbelievable isn’t it? But Bollywood finally won the viewership race in 2004 and the rest they say is bollystory!

So now when you think MOVIE it is not Hollywood, California only. But the new hot spot is Bollywood, Mumbai. The Indian film industry in all its glory and panache is screaming for attention and is here to stay for a while! An average Bolly-film produced in India follows a set pattern. With lots of singing, dancing, romancing, action and drama, it is three to four hours long, but there is an intermission in between where you can hoard on the pop-corn and samosas and chai. Presently, it has become a common phenomenon to hear of Indian made films being released and shown in the international arena. Be it a small Amsterdam market or the huge US, UK or Australian market, there is one playing in a theatre near you!
The latest one playing is English-Vinglish – the story of a housewife, who does not know English. She learns the language in an absolute foreign setting withstanding all troubles. Is she able to gain the absolute admiration of her English rattling teenage daughter or her ever busy image conscious corporate husband to become the pride for her family? Does she fall for the irresistible French man learning English with her and desert her desire to master the language? See for yourself what is it that drives fourteen million Indians to go to the movies on a daily basis.

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